The introduction of PIN&WIN™ by a lottery operator opens up the potential to go beyond the established games. ABACUS Solutions International have devised new innovative games that can only be effectively delivered using the PIN&WIN™ infrastructure.
These games are ideally suited to retail environments that have traditionally been out of reach of the lottery world, for example restaurants and white goods stores.
The games are designed to appeal to consumers who may not normally play lottery games but are willing to play a game geared to the purchase they have just made. The games can also feature in more traditional lottery buying environments but are best suited to higher purchase value retailers.